Intel, a leader in semiconductor manufacturing, benefited from the expertise of our
current team members during the launch of their new line of processors aimed at
gamers. Our team developed a dynamic marketing video that highlighted the
processors’ superior performance, making it an essential upgrade for serious gamers.
Interactive web content with virtual demonstrations allowed users to experience the
product’s capabilities firsthand. Organizing a live-streamed gaming tournament featuring
popular gamers using the new processors created a direct connection with the target
audience and generated significant buzz. These initiatives increased brand awareness,
with online engagement soaring by 60% and sales inquiries rising by 45%. The
campaign also resulted in a 50% uptick in product reviews and mentions on social
media platforms, highlighting the effectiveness of targeted content marketing and
experiential events that resonate with the gaming community.